For the sport of volleyball, I personally feel that it has not been recognized nearly enough on a global-sized scale. So many other sports such as tennis, polo, shooting and archery have all been quite recognized around the planet but volleyball seems to be in the lack. This might just be my own personal bias because I am a hardcore fan of the sport of volleyball, but I am praying this can all really change. When I see promoters out there who appear to be supporting everything but volleyball I am left to ask, “Why is this the case?”
I was very encouraged one day when I was doing some online research and came across the name Sahara India Pariwar. They are a huge Indian corporation worth billions of dollars and it appears that they are very passionate about India and the future direction of its sporting events. The information I was reading stated that Sahara India Pariwar had vowed to boost and contribute financially to Indian Volleyball by supporting the Men’s National Teams for both the Juniors and Seniors for a span of up to four years. The Managing Worker for Sahara said of his decision, “We see lot of scope to develop the game of Volleyball and therefore we have come forward to lend our support to the National Teams (Senior and Junior) on the eve of Olympic 2012 so that these talented athletes are motivated to perform better to bring more laurels to the Nation.”
Finally I was overjoyed to see such an organization step up with hopes to do the game of volleyball a bit more justice. The Volleyball Federation of India’s President also shared his appreciation and encouragement and felt confident that this partnership would encourage their boys towards improved performances which in turn would provide the opportunity for them to be a part of the Qualifiers and other World Championships. With the set-up and operation of how Sahara India Pariwar promotes its relationships, I can certainly realize the enthusiasm behind all parties involved.
Sahara India Pariwar not only gets involved with sporting events on national levels but they furthermore coordinate a sports meet for one week within their business on annual basis. It is an all-India sporting meet for every Sahara personnel member throughout the Bharat Parva celebrations in India. The meet entails the involvement of different players from each regional workplace which are in assorted channels of sports like hockey, badminton, cricket, chess, table tennis and other athletics.
The Sahara Sports Academy is also an interesting subject on its own. The company has built upon 150 acres of land and spent nearly $65 million (US) on India’s greatest indoor and outdoor sporting facility. Not only does it provide elite sports training but other education to its athletes such as sports medicine, sports science, sponsorship and a lot more.
I can certainly see why many Indians would now aspire to be professional athletes when they have an empire like Sahara India Pariwar to back them as sponsors.